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Understanding the Gen Z Collector

Register

Join the Financial Times during Frieze Week for an intimate breakfast and conversation at The House of KOKO.

Melanie Gerlis, the FT's Art Market Columnist and Mazdak Sanii, founder and CEO of Avant Arte will explore how the art world can engage and inspire the next generation of collectors, and what changing tastes, behaviours and expectations could mean for the future of collecting.

Location & Date

Wednesday 14 October, 2026

09:00 - 11:00AM

The House of KOKO

74 Crowndale Rd, London NW1 1TP

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Secure your space

Please note that spaces are limited. Please RSVP as soon as possible.